Tomato Cards in the News

Check out the blurb about our company in today’s Times.com article:

Picture 9

The economy may be showing signs of perking up, but the recession’s gloom has hit the holiday-card industry. Greeting-card giant Hallmark has rolled out some 25 new recession-themed cards this year — up from just five last year. “We can say it: This wasn’t the year that any of us had hoped for,” reads one gold-inked card. Another shows a small Christmas tree with three wrapped presents underneath: “We don’t have to have a lot to have everything.”

It’s a sharp dose of sobriety for the card company known for purveying sunny good cheer. This year’s offerings are not “sugarcoated or idealistic,” says Mark Andrews, product manager for Hallmark’s holiday-card division.

Some card companies are tackling the punishing economy with humor. DCI Studios has a Christmas card that doubles as a “new guide to the stock market.” Some useful terms: “Broker: What we are this year compared to last year. Merrill Lynch: What we want to do to Merrill. Liquid assets: beer, scotch, vodka, whatever helps.”

Read the rest of the article here

Leave a Reply

 

 

 

You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>